Marketing / Public Relations / Public Affairs

Marketing Director
Marketing Manager
Marketing Specialist
Public Relations Manager
Public Affairs Manager
Field Director
Field Specialist
Special Events Coordinator

Alternative Job Titles: VP Marketing; Head of Marketing

Core Functions: Directs overall marketing functions for an organization. Develops short and long range marketing objectives, plans strategies for attainment, and develops performance standards to measure progress. Typically the top marketing position within an organization.

Requirements: Bachelor's degree in marketing/communications or the equivalent and five to eight years of marketing experience.

Alternative Job Titles: Communications and Marketing Manager

Core Functions: Develops and implements marketing activities for the organization's services and products; creates plans based on market research; develops and maintains an organization's website; assists with special marketing/communications projects.

Requirements: Bachelor's degree in marketing/communications or the equivalent and two to four years of marketing experience.

Alternative Job Titles: Communications Specialist; Creative Services Specialist; Publications Specialist; Marketing Representative

Core Functions: Responsible for drafting written and graphic marketing collateral for both internal and external clients. May involve editing and designing physical layout of marketing materials. Typically an intermediate level position with no supervisory duties.

Requirements: Bachelor's degree in marketing/communications or the equivalent and two to four years of marketing experience.

Alternative Job Titles: Community Relations Director

Core Functions: Responsible for planning and implementing all publicity, advertising, marketing, and promotion; represents the organization to the press and public; develops and manages budgets; plans and implements public relations policies; oversees press releases and may act as chief spokesperson to the media.

Requirements: Bachelor's degree in journalism or public relations or the equivalent and two to four years of public relations experience.

Alternative Job Titles: VP Public Affairs; Director, Government Relations; Public Policy Advocate; Sr. Community Impact Coordinator

Core Functions: Develops, coordinates, directs, and administers all public affairs programs; monitors and evaluates public policy developments and analyzes effects on the organization; oversees all grassroots and community outreach activities; partners with key individuals to influence policy and legislative decisions.

Requirements: Bachelor's degree in public policy/relations or the equivalent and two to four years of experience working in a legislative capacity.

Alternative Job Titles: Field Manager

Core Functions: Develops and manages all aspects of the field operations. Oversees field program, development and related activities. Develops annual and long-range strategic plans. Develops relationships and maintains strong presence in the field. Continually evaluates programs.

Requirements: Bachelor's degree and three to five years of experience in field organizing, program management and/or volunteer management.

Alternative Job Titles: Field Organizer; Field Coordinator

Core Functions: Assists the Field Director and supports strategic plans. Provides overall research, data gathering and analysis for program. Coordinates logistics for program evaluation and area conferences. May produce material for use in field.

Requirements: Bachelor's degree and two years of experience in field organizing.

Alternative Job Titles: Special Events Planner

Core Functions: Coordinates all special events, including fundraising, donor cultivation or recognition events. Plans all event logistics, production or printed materials and mailing. May develop expense budget and revenue projection. Works closely with staff and volunteer committees.

Requirements: High school diploma or equivalent. Two to three years experience in event planning preferred.

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